Digital Education is at the heart of everything we do.

SMART NI was created to help educate businesses across a multitude of sectors on how to become digitally savvy. With the fast pace of digital marketing, dynamic innovation and integration of digital technology disruptors into traditional businesses, it is important for businesses to stay on top of their game.

SMART NI offers a range of training, marketing and event services. The SMART NI team are responsible for organising a series of relevant industry events within the Retail, Construction, Health and Tourism sectors. Our conferences have a range of hot topics, that will get you excited about moving with the times and embracing digital innovation for your business.

SMART NI is also responsible for organising the DANI Awards, Northern Ireland’s premier digital industry awards.

Our Founder Naomh McElhatton is known for taking the job of building your brand in the digital space to heart, she is known for her innovation, energy, spark and attention to detail, but most of all, for her love of achieving award-winning recognition for her clients.

As a specialist in Digital Education Naomh works with organisations to identify unmet needs, define goals, create opportunities and pinpoint challenges throughout a company’s digital transformation journey. She will create and oversee the execution of a plan through specific initiatives to meet the objectives of the digital strategy.

Collaborating with the relevant teams to help develop and evolve ideas, bringing together brand goals, business objectives and customer needs. Understanding the challenges faced by businesses, brands and individuals within the fast-moving online market place. Naomh creates and designs the most informative training modules, so that you can stay ahead of the competition.

SMART NI’s goals are simple, we are here to Educate, Innovate and Inspire.